From the article:

"Those in the retail industries as well as other small businesses are seeing a huge potential with cloud technology and most are actually using it to their advantage. Asos, a British online fashion retailer, uses cloud technology to expand its services in the international arena. Other companies such as Specsavers and Amazon also used the cloud in similar manner."

This article gives four ways that cloud-based technology is poised to revolutionize the retail industry.